| | | | PROBLEMS OF MODERN ECONOMICS, N 4 (96), 2025 | | | | PROBLEMS OF THEORY AND PRACTICE OF ENTREPRENEURSHIP | | | Parfenchuk L. M.
Assistant Professor, Chair of Management, V.B. Bobkov Russian Customs Academy (St. Petersburg branch), PhD (Economics)
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| | | The article demonstrates that integrity of a business entity, implemented within the framework of an active approach, is a promising direction in the development of management methodology. This approach is based on the development and practical application of a comprehensive toolkit for getting a business entity out of a crisis. The author proposes a model of an active approach to management, which orients owners and management towards preventive actions that ensure the elimination of a possible crisis and the prevention of an implicit crisis of a business entity. This model allows to select a development option for a business entity from the perspective of its economic interests. | | Key words: active approach to management, business entity, sustainability of entrepreneurship, economic system of entrepreneurship, model of an active approach to management | | Pages: 50 - 53 |
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